Launch of Our New Website and Expanded Services
2014 is poised to be an exciting year here at CCM not only for us but for our customers as well. This week we launched our new and improved site www.ccm-web.com which showcases our new focus of building responsive website designs that render as mobile sites on mobile devices and normal sites on larger format screens. You can learn more about responsive web design on our page here.
As excited as we are about responsive site designs, it is the expanded full marketing services that we now offer our clients that really has us pumped for 2014. In addition to custom web design, hosting, site management, printing and SEO, CCM now offers amazing print solutions like vehicle wraps for business fleets, food trucks, delivery vehicles, trailers or pretty much anything on wheels. We also have added banner and tradeshow booths, stands, kiosks and professional signage at discount small business rates.
With out partners at Adams Outdoor, CCM now offers billboard advertising and placement in over 12 markets in the U.S. including the Hampton Roads region here in Virginia. Our wholesale small business rates for billboard advertising are so attractive businesses even save money by using us instead of going straight to the big outdoor companies directly.
In late 2013 we added full service video and…
Why We Love Working With Small Business
Early on in my career I got a “thrown to the fire” introduction to Corporate America. Out of college I worked for a large corporation that had clients that were even bigger corporations. Even though I wasn’t working for an “ad agency” like I’d wanted to, I was gaining solid business experience. It didn’t take long to figure out I didn’t really enjoy the corporate atmosphere of being monitored all hours of the day, the ties, the shoes, the reports, the pep rallies and so on. I kind of imagined myself doing my job unbothered by bosses and only bothered by people who needed my help… and me sort of acting as a central helper and having time to have fun while I worked. I wanted to wake up excited to go to work, not dreading it. I also wanted to wear flip flops but I knew that was pushing it a little.
I finally gathered up enough “business experience” in my field that a real, respected Ad Agency deemed me acceptable to hire. It was a great feeling and I finally felt like I was doing what I’d always wanted to do, working in the environment I’d always wanted to and with the types of people I dreamed about. What I learned next
5 Things a Web Designer Needs in Order to Build You a Great Site
Knowing that you need a website, or that you need a BETTER website is one thing. But in order for a web designer to be able to knock your socks off by constructing what you have imaged in your head is the most important, and sometimes tricky part. As an owner of a web design firm, I see a big mix of clients come in my door. Some know exactly what they want and lay it all out on the table for our staff to clearly see. Others just seem to be unhappy with their current/old site and want something new. The later always seems to segway into several meaningful conversations about what “you like” and you “don’t like”, what you’ve seen out on the web that you like, and how you envision your new website looking and working. It’s okay to be somewhat unprepared with knowing what you want. Part of my job is to help my clients figure that out. But in an ideal fantasy world, it sure would be nice if every client coming through a web designer’s door had an answer to these five questions:
1. Why do you want a new site? To be more specific… Why do you hate your current site? Does it not generate enough leads? Is it too difficult to navigate? Does it look old and boring? There are many,
Maximize Current Efforts for Online ROI
What are your current marketing efforts? Are they working? You don’t want to take anything away from those efforts to grow your online marketing presence, right? Good news; you don’t have to. There is a lot you can do to maximize your current offline efforts using free or very inexpensive online tie-ins.
Believe it or not, “Direct mail is still a very effective method of marketing, as a matter of fact it is still has one of the highest response rates of all marketing and it is forecasted that between now and 2014 the direct mail industry as a whole will see an increase in business every year.” ~ http://throttle-media.net/tag/traditional-marketing/
How can you use this knowledge online? For starters, direct mail should always feed into your website. In fact, any print marketing; local newspaper ad, postcards, door hangers, should consistently drive new visitors to your website. Always add your website address and your social media accounts to your print marketing.
8 Things NOT to do on Facebook
My internet marketing firm spends all day online. I personally spend a great deal of time on Facebook for business reasons, and have a large and varied friends list. This blog post will help you steer clear of bad etiquette on Facebook.
1. Stalking on Facebook is just as inappropriate as in real life. If you are commenting on and/or liking EVERYTHING that someone posts, that is a form of stalking.
2. Punctuation matters; there is nothing as aggravating as having to mentally insert the missing and or corrected punctuation while I am reading a post. Slow down, and have some respect for your reader.