About
Commonwealth Creative Marketing (CCM) began as a collaboration of two separate companies; Commonwealth Marketing was owned by Kim Finley, and 20-20 Creative was owned by business partners Marc Bethel and Matt Fitzherbert. The two companies had collaborated on business together and decided to team up, enabling them to offer small business clients a more comprehensive package for their marketing dollars. Deciding to focus on small, locally owned businesses was an easy decision, and fit handily into the niche that both companies had already established. CCM has a mission to offer both Internet and Traditional Marketing at an affordable price, with customer service as our main focus.
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Creative Director
He has studied at Atlanta’s Westwood College for Visual Communication and in addition to owning his own graphics company, has designed tons of great logos, typefaces and presentations for various businesses around the globe. He is always looking for a better way to improve our marketing creative and has a great attitude. Also, Matt often keeps the office entertained with his Christopher Walken impressions.
Favorite Quote
“For me there is only the traveling on paths that have heart, on any path that may have heart, and the only worthwhile challenge is to traverse its full length–and there I travel looking, looking breathlessly.”
― Carlos Castaneda
Favorite Quote
“For me there is only the traveling on paths that have heart, on any path that may have heart, and the only worthwhile challenge is to traverse its full length–and there I travel looking, looking breathlessly.”
― Carlos Castaneda
Sales Director
Currently Sales Director of Commonwealth Creative Marketing, Kim Finley has been in sales, marketing, and management her entire adult career. While working for various businesses and non-profits, from a commissary brokerage to a construction firm to a toy manufacturer to being PTA president, she learned personnel management, leadership, diplomacy, sales, and marketing skills. Being a small business owner herself, she and her partners are driven to make sure that their small business clients get Fortune 500 services for their marketing dollars. Kim is currently serving as the President of the Southside Chapter of The Geekettes Club and is a Member of BNI-SEVA. She has two children, an incessantly barking dog, and lives by the Chesapeake Bay.
Production Director
A native to Hampton Roads, Marc Bethel grew up on the Virginia peninsula. He is a graduate of Radford University and holds a degree in Media Studies with a concentration in Advertising and a minor in Marketing. Prior to starting CCM, Marc has worked as a Copywriter, Traffic Manager and Advertising Director on accounts such as SunTrust, Wal-Mart, Sam’s Club, Popeyes Chicken, Troy University, Towne Bank, Window World, Briggs & Stratton, Safeway, Publix, Food Lion and more. He has made a name for himself being able to fully immerse himself in each project, giving special attention to detail, scheduling and branding. When Marc’s not “being creative” he enjoys playing ice hockey, traveling, music, comedy and spending time with his wife, and their dog and cat.
