Virginia Beach, VA – Commonwealth Creative Marketing continues to provide real measurable results for our clients. Fox Pools LLC has been a long time client of ours and recently signed up for our new AI Search Optimization program. Through a combination of services designed to increase their authority and demonstrate their expertise in their industry we were able to provide real results within 2 months.
Project Overview and Challenge
Our client’s reason for choosing the AI search optimization program is that they are in a competitive industry. They wanted their business to show up in AI Overviews because:
- More and more people are turning away from traditional search (on Google) and using AI platforms
- Google’s AI Overview is now showing above ads, local pack and blue links, so the consensus was that it is imperative to be present up top in the answers to question-driven searches in the AI Overview
Technical Solution and Methodology
Combining our deep understanding of best SEO practices and our continuing knowledge of how AI search engines view/rank businesses led to the implementation of the following technical solutions:
- Authoritative Content Creation – Crafting authoritative content that goes beyond simply answering a question but also educates and informs the user.
- Elaborate Case Studies – Working closely with our clients to put together in-depth case studies that go into detail of how they solved their customers’ problems.
- Link-building (Backlinking) – Increasing domain name authority thru traditional methods of linking to other reputable sites.
- Consistent Blogging – Posting 3-4 blogs a month to maximize the Link-building efforts and show Google that you are actively putting out content. (Content is still King!).
- Web Page Schema Implementation – Each page on the site and every blog created is equipped with a custom web page schema. These schemas are clean, organized, and easy for AI to scan.
- Google Business Listing Optimization – Ensuring the customer shows up in the Google Map 3 Pack in local search results. Submitting their listing to over 100+ online directories, optimizing the business description and service descriptions, and educating them on the best practices for review acquisition and review response. Further proving locality and authority in their service region.
- On-Site SEO – Implementation and execution of the best on-site SEO practices including; optimized footer, meta title and descriptions (on every page!), keyword optimization, alt tags, FAQ’s and content clusters just to name a few.
Results and Timeline
Client signed up for the program on December 15th, 2025. Roughly 2 months later, as this report from February ‘26 shows, they are now appearing more than 90% of the time in various AI search engines results across their respective service areas for question-driven searches related to their business. Many of which, they are the first-listed business name in the overview.
| Query | Google AI / Gemini | ChatGPT | Claude | Perplexity | Copilot |
|---|---|---|---|---|---|
| who are the best pool liner repair companies on the peninsula? | Yes 4 | Yes 2 | Yes 1 | NO | Yes 1 |
| who are the best pool liner repair companies near me | Yes 2 | Yes 1 | Yes 1 | Yes 2 | Yes 1 |
| who are the best pool liner repair companies in hampton roads | Yes 1 | Yes 1 | Yes 1 | Yes 5 | Yes 1 |
| who are the best pool inspection companies in hampton roads | Yes 1 | Yes 3 | Yes 1 | Yes 5 | Yes 1 |
| who are the best pool inspection companies in yorktown va | Yes 1 | Yes 1 | Yes 1 | Yes 1 | Yes 1 |
| who are the best pool repair companies in yorktown va | Yes 1 | Yes 1 | Yes 1 | Yes 5 | Yes 1 |
| who are the best pool repair companies in hampton roads va | Yes 1 | Yes 3 | Yes 1 | Yes 2 | Yes 1 |
| who are the best pool opening companies in hampton roads va | Yes 1 | Yes 3 | Yes 1 | Yes 2 | Yes 1 |
| who are the best pool opening companies in Virginia Beach | Yes 2 | NO | Yes 1 | Yes 1 | NO |
| who are the best pool closing companies in Virginia Beach | Yes 3 | NO | Yes 1 | Yes 3 | Yes 1 |
| who are the best pool closing companies on the peninsula | Yes 1 | Yes 2 | Yes 1 | Yes 2 | Yes 1 |
| what are the best pool cover companies on the peninsula | Yes 1 | Yes 2 | Yes 2 | Yes 1 | Yes 2 |
| what are the best pool cover companies in hampton roads | Yes 1 | Yes 1 | Yes 1 | Yes 1 | Yes 2 |
| what is the best pool service company in hampton roads | Yes 1 | Yes 8 | Yes 1 | Yes 3 | Yes 1 |
| what is the best pool service company in williamsburg va | Yes 1 | Yes 6 | Yes 1 | Yes 3 | Yes 2 |
Industry Expertise and Best Practices
Commonwealth Creative Marketing continues to provide premiere digital marketing services for our clients, helping them appear in AI overviews or Large Language Learning Models (LLM’s). We also offer these insider recommendations.
- Solicit and Respond to Reviews (ask every customer who had a pleasant experience!), hand them a QR Google-Review Card.
- Consistently post to your Google Business listing (2-3 times a month)
- Do some on-site SEO work to make sure you are focusing keywords properly
- Create and publish authoritative content
“It is very gratifying to see how our AI Search Optimization program has helped our clients. We built this program from the ground up and continue to educate ourselves on how to influence AI and LLM’s in a fast-changing environment so that our clients have a strong chance in the ever-changing landscape of SEO. ”
– Josh Luke, Director of AI Search Optimization at CCM
This press release highlights CCM’s AI Search Optimization programs technical capabilities in getting fast results for our client, having them appear in AI search results on; Google AI / Gemini, ChatGPT, Claude, Perplexity and Copilot.