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Why You Should Know Your Competition

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Why You Should Know Your Competition

Over the years, I have heard many different comments from business owners about their competition.  Most of it is not positive and personal.   Very rarely do I hear an executive talk of their competitors in a positive light, for instance, “ABC Company really knows how to provide customer service and get great reviews”.  When I do, it is refreshing!  Here are a few lessons I have learned from these open-minded entrepreneurs.

1- Be a firm believer that competition is a good thing.  It keeps capitalism alive and thriving.  It also should keep you on top of your game.  Your competition can make you and your business look better! Your business marketing plan should incorporate a bird’s eye view of your industry.  If you don’t know what is going on around you, you are dead in the water.Read More »Why You Should Know Your Competition

Why Prebuilt Themes Are Bad for the Web WordPress, Joomla, Drupal get a bad rap

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Why Prebuilt Themes Are Bad for the Web WordPress, Joomla, Drupal get a bad rap

There’s been an ongoing debate by everyone in the industry as well as with the do-it-yourselfers aspiring to have an easy-to-build, easy-to-manage website with dynamic capabilities… Which of the “big 3” content management systems is the best?  Over the past several years the “big 3” CMS’s have emerged as leaders:  WordPress, Joomla and Drupal.  So which is best for what? and why?

Let’s pick on WordPress for a second…  It’s the most popular of the 3.  Originally developed to be an all in one blogging platform with easy to use SEO plug-ins, content widgets for streaming and open-end development, WordPress quickly became a popular option for bloggers.  Soon after it became apparent that WordPress could be used for much more.  It then morphed into a CMS where anyone, whether skilled in web-design or a novice, could grab a template and make a decent looking webpage.Read More »Why Prebuilt Themes Are Bad for the Web WordPress, Joomla, Drupal get a bad rap