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7 Benefits of WordPress Website Designs for Organic SEO

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Key Takeaways

If your goal is to attract long-term, sustainable traffic from Google, WordPress is the clear winner. WordPress designs come standard with powerful, and flexible performance options giving you full control over your SEO strategy.

While Wix, GoDaddy, and Square can work for simple starter sites, they simply can’t compete with WordPress when it comes to ranking higher, faster, and more effectively in organic search results. Take control of your SEO strategy and discover the many benefits that WordPress has to offer your business’s online presence.


Why WordPress Websites Rank Better on Google Than GoDaddy, Wix, or Square

When it comes to building your business’s online presence, choosing the right website platform can make or break your search engine rankings. While website builders like GoDaddy, Wix, and Square offer convenience and simplicity, they often fall short in one critical area which is organic SEO performance.

If you’re serious about showing up on Google and attracting organic traffic, WordPress stands head and shoulders above the rest. Here are 7 reasons why we use WordPress sites.

1. WordPress Is Built With SEO in Mind

Unlike the aforementioned drag-and-drop builders, WordPress is a fully functional content management system designed to be search-engine friendly. From the ground up it gives you complete control over crucial SEO elements such as:

  • Title Tags and Meta Descriptions
  • Custom URL structures (permalinks)
  • Image alt text and optimization
  • Schema markup integration
  • XML sitemaps

With helpful easy to use plugins like Yoast SEO or Rank Math, WordPress makes optimizing each of these key SEO elements on every page of your site effortless. Other website builders are limited in these capabilities; they will either charge you for this work or provide you with automatically generated tags and descriptions in a way that’s not effective.

2. Faster Page Speeds = Better Rankings

Site speed is a major ranking factor, and WordPress gives you the flexibility to fine-tune your site’s performance. With the option to choose lightweight themes, use caching plugins, compressing images, and selecting high-quality hosting to deliver lightning-fast load times.

Website builders on platforms like Wix, Square, and GoDaddy often run on shared, limited infrastructures that slow down your site. This is especially important as you continue to add more content or as your site traffic grows. A slow website doesn’t just frustrate users; it also hurts your Google rankings.

3. Total Control Over Mobile Optimization

Google uses mobile-first indexing, meaning your site’s mobile version is what determines how it ranks. 

With WordPress, you have full control to ensure your website is mobile-responsive, fast, and user-friendly across all devices. While Wix, Square, and GoDaddy offer mobile templates, their customization options are limited — leaving you stuck with designs that don’t always look or perform their best on every screen size.

4. Flexible Content Management for SEO Growth

WordPress began as a blogging platform — and that legacy makes it unbeatable for content-driven SEO.

Creating blog posts, landing pages, and category structures is intuitive and scalable. You can easily add SEO-friendly content, build internal links, and organize your site in ways that search engines love. In contrast, Wix and Square can make blogging feel clunky, with limited control over categories, tags, and metadata.

5. Clean, Customizable Code

Search engines prefer websites with clean, structured code. WordPress themes (especially premium or custom ones) follow modern HTML, CSS, and PHP standards that are easy for Google’s crawlers to read.

Other website builders, on the other hand, often use bloated or proprietary code, which slows down loading times and makes indexing more difficult. As a result? Your site doesn’t perform as well in organic search — no matter how good it looks.

6. Integration With Powerful SEO Tools

WordPress seamlessly integrates with professional-grade tools that help you monitor performance, identify SEO opportunities, and improve technical optimization — advantages that are much harder to achieve with website builders like Wix or GoDaddy.

  • Google Analytics & Search Console
  • SEMrush, Ahrefs, and Moz
  • Schema Pro and Rank Math
  • Caching and CDN integrations

7. WordPress Grows With Your Business

As your business grows and your SEO strategies evolve, so should your website. WordPress offers endless scalability — whether you’re adding new pages, service areas, or full eCommerce functionality with WooCommerce.

In contrast, GoDaddy, Wix, and Square can feel restrictive as your needs grow, forcing many businesses to rebuild their websites from scratch later on.

WordPress GoDaddy Wix Square
Built With Total SEO in Mind
Faster Page Speeds X X X
Custom Mobile Optimization X X X
Flexible Content Management X X X
Clean, Customizable Code X X X
Integration With Powerful SEO Tools X
Endless Scalability X X X

Guide:

– Comes Standard
– Paid Feature or Plan Upgrade
X – Not included or featured


“We’re not into nickeling and diming our clients. We do full website management, hosting and security for well under $100 a month along with discounts on printing and more.”

– Marc Bethel, Partner, Production Director



At Commonwealth Creative Marketing in Virginia Beach we have designed hundreds of websites for all types of businesses for over 15 years, we continue to set the standard for website designs that look great and perform well.


Call us today to discuss your website needs and the many benefits of switching your site to a WordPress website design.


Frequently Asked Questions About WordPress and SEO

Why does WordPress rank better on Google than Wix, Square, or GoDaddy?

WordPress gives users full control over SEO settings — including metadata, URLs, headings, and site structure — while Wix, Square, and GoDaddy limit customization. In addition, WordPress offers cleaner code, faster site performance, and powerful plugins like Yoast SEO or Rank Math, all of which help boost visibility in search engines.

Is WordPress really better for SEO, or does it just depend on how the site is built?

While site quality always matters, WordPress provides a stronger foundation for SEO success. Its open-source structure allows for deep optimization and integrations with tools like Google Analytics and Search Console, giving you greater flexibility and insight than template-based builders like Wix or GoDaddy.

Can a Wix or GoDaddy website still rank well on Google?

Yes, it’s possible — but much harder. These platforms restrict technical and on-page SEO customization, limit site speed optimization, and often rely on proprietary code that isn’t search-friendly. WordPress offers more control, scalability, and long-term growth potential for SEO-focused businesses.

How does site speed affect my SEO, and how does WordPress perform better?

Google ranks faster websites higher because they provide a better user experience. WordPress lets you choose high-quality hosting, install caching plugins, compress images, and fine-tune performance settings. Many site builders like Wix or Square don’t allow this level of optimization, often resulting in slower page speeds.

Are WordPress websites mobile-friendly?

Yes! Most WordPress themes are fully mobile-responsive, meaning your website will adjust perfectly to smartphones and tablets. With Google’s mobile-first indexing, this is a huge advantage. While Wix and GoDaddy offer mobile options, they can be less flexible or require separate editing for mobile layouts.

What SEO plugins are available for WordPress?

WordPress integrates with powerful SEO tools like Yoast SEO, Rank Math, All in One SEO Pack, and Schema Pro. These plugins help you optimize page titles, create XML sitemaps, improve meta descriptions, add schema markup, and monitor performance — features that are limited or unavailable on other builders.

Will switching from Wix or GoDaddy to WordPress improve my SEO?

Yes, migrating to WordPress allows for better technical SEO, site speed, and content control. With proper redirects and optimization, you can maintain existing rankings while setting a stronger foundation for long-term SEO growth.

Does WordPress require more maintenance than Wix or Square?

WordPress does require occasional updates for themes, plugins, and security — but this also means you can keep your site fully optimized and up-to-date with the latest SEO best practices. Commonwealth Creative Marketing offers a Hosting and Site Management package to provide you with full maintenance of plugins and assistance with site edits so you don’t have to worry about it yourself!

Is WordPress still user-friendly for beginners?

Yes. While WordPress offers advanced SEO tools, it’s also beginner-friendly — especially with visual editors like WP Bakery Builder, Elementor, Divi, or Block Editor (Gutenberg). Once set up properly, editing pages or blog posts is as easy as using any other website builder.

How can I get help building an SEO-optimized WordPress website?

Working with a professional WordPress web design and SEO team ensures your site is built to rank from day one. At Commonwealth Creative Marketing in Virginia Beach, we specialize in creating custom WordPress websites that are fast, mobile-friendly, and optimized to perform in search results.